Copywriting • Brand Communications

Krewe da Bhan Gras

Krewe da Bhan Gras started in late 2022 as the first Mardi Gras group for members of the South Asian community in New Orleans. They needed a new brand and new website that showed off the krewe’s positivity, energy and bright colors, and that communicated the values and beliefs that set the krewe apart from more traditional organizations — namely its commitment to inclusivity.

Roles: creative direction, copywriting, website development

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